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Trader Joe's - The history
Trader Joe's is an American grocery store chain based in Monrovia, California. Until 2015, it was a competitor in "fresh format" grocery stores in the United States. By November 2019. Trader Joe's had over 503 stores nationwide in 42 states and Washington, DC. The first store was established in 1958 within the United States.
In the market, you will find products that will meet the expectations of even the most demanding customers. First of all, Trader Joe's focuses on an assortment that combines a variety of flavors and high quality. The customers can put in their shopping baskets among others: cold meat, dairy products, spices, drinks, frozen foods, and luxury products of well-known and popular American companies and private labels.
The food products are accompanied by relevant information (e.g. gram quantity and price per kg), as well as a distinction whether the product is on offer permanently or only temporarily. Additionally, the customers will find information about special offers, competitions, and novelties on the store shelves. Trader Joe's weekly ad suggests what is currently on promotion or what will be a seasonal product, allowing not only to plan purchases but also to seek interesting inspiration for the interior.