jcpenney beauty founders event it's women's history month! we're celebrating the women who let few of our most beautiful and stylish brands regina merson reina rebelde nyakio grieco thirteen lune nyakio launched this brand with founders realize success more quickly- bigger stage this versatile collection was born from regina's passion and pride for her cultural identity as line takes women from glamorous to to trailblazing gabrielle union flawless gabrielle passionately encourages self-expression and authentic haircare brand offers affordable and salon-quality products for all textures to promote diversity and flawless beauty marlena stell makeup geek one of the first global beauty makeup geek to address the need customizable products the beauty of inclusion free gift with purchase! get a free thirteen lune tote with every jcpenney beauty purchase